A touring exhibition by METUPUK

The Darker Side of Pink

31 transparent figures — one for every woman who dies each day in the UK from metastatic breast cancer. Each figure carries a QR code that plays a film recorded by someone living with the disease.

About the exhibition

Every day, 31 women lose their lives to metastatic breast cancer.

‘The Darker Side of Pink’ is a physical, interactive, mobile experience that creates awareness of metastatic breast cancer — the biggest cancer killer of women under the age of 50 in the UK.

It features 31 transparent figures – one for each woman who dies every day from metastatic or secondary breast cancer – each with an individual QR code that plays a video from breast cancer patients who have lived and are living with this diagnosis.

The figures are displayed in locations around the UK, from galleries to public libraries and shopping centres, to help promote the issues affecting those with secondary and/or metastatic breast cancer.

Hear 31 real women’s stories

The women of the exhibition

Listen to our 31 women discuss MBC, and what it means to be on the darker side of pink.

Where can I see the figures?

Spreading awareness throughout the UK, to help push policy to change for the better.

StatusCityVenueDates
Finished Oxford Westgate Library 3 Mar 2025 - 31 Mar
Finished Newcastle Newcastle City Library 30 Sep 2025 - 16th Nov
Now showing Liverpool Liverpool Central Library 17th Nov 2025 - 12th Dec
Coming soon More locations coming 2026 Watch this space To be announced

Give us a chance to live and don’t write us off

We can be #BusyLivingWithMets, even those of us on the darker side of pink. Tag METUPUK into your post, share the figures, and help us push policy to change for the better.